In an effort to show that the current Nielsen ratings shouldn't always determine
how well a network backs one of it's top shows or how a production company
should back up a profitable Franchise (domestic & international), we suggest
this first step to any able fan in North America or elsewhere with satellite
access to see the new episode(s).
Instead of sending cards and email erratically, lets coordinate one visible and
cheap effort to create that one stand that can precipitate some productive
decisions at higher levels. Emails can be erased and cards can be trashed but a
written proof of our involvement will at least exist somewhere, which explains
why two of the targets must be pro-fan or at least unbiased.
On the Thursday following the viewing of next new ANGEL episode, please write
five postcards to the following addresses, if you have the opportunity add one
to the entertainment editor of the newspaper that is most read in your
state/area/city.
Each card should say something clear and simple like (or similar)
TODAY, I AM NOT IN A NIELSEN HOUSEHOLD, AND ANYWAY, I AM MORE THAN A
DEMOGRAPHIC... I AM A CONSUMER OF QUALITY SHOWS AND PRODUCTS: I WATCHED "ANGEL"
LAST NIGHT AND I FIGHT FOR ITS CONTINUATION.
ANY SUPPORT FROM YOU WILL BE GREATLY APPRECIATED.
THANK YOU
(Sign with name, age, city, I doubt we need to be any more particular)
The first card/letter is to be send to the creators of the show to give them
leverage during negotiations:
Joss Whedon
c/o Mutant Enemy Productions
PO Box 900
Beverly Hills, CA 90213
The second card/letter is for getting coverage in a wide spread magazine and get
more involvement from people that haven't been implicated yet but watch the
show:
Entertainment Weekly
(prefer emails at ew_letters@ew.com or fax at 212-467-1223)
P.O. Box 30608
Tampa, FL 33630-0608
The third one must be for the network showing the episodes:
Jordan Levin, Co-CEO
The WB Television Network
4000 Warner Blvd., Bldg. 34R
Burbank, CA 91522
The fourth one is to be send to the production company:
Dana Walden, Co-President
20th Century Fox Television
10201 West Pico Blvd, Bldg 88 Room 29
Los Angeles CA 90035
The fifth one is for one of the common advertiser big enough to make a
difference:
Pepsi-Cola North America
700 Anderson Hill Road
Purchase, NY 10577
For the final episode airing, we could send 5 cards or letters to the five most
visible advertisers, but that is another story.
Right now, the most important thing is to get as many people watching ANGEL to
send the cards (one per viewer I suggest rather than one per family but it is up
to you, however assume a cost of about 35 cents per card). For this matter
please forwards this message to as many boards, forums, WebPages dealing with
the buffy/angel/whedon verse, sci-fi related magazines, and people you can.
After all about 30,000 trekkies voted in the USA Today save our show poll, I am
sure we can do better than that. Just print that message for the contact
information and let's all ACT at once.
Thank you to all for being here, for the great community you created, for your
past efforts, and for those to come.
